Fresh Market to Open July 20

Fresh Market to Open July 20

By Desiree Parker Sunday, July 03, 2011

THe Fresh Market will leave its old location in Colony Square Shopping Center this month.

The new Fresh Market location in Courthouse Commons will have its grand opening on July 20.

Courthouse Commons, a contentious development approved 3-2 by the James City County Board of Supervisors last summer, will feature a 22,700-square-foot Fresh Market location along with other retail and office space.

The Fresh Market, which has been in its current Colony Square Shopping Center location on Jamestown Road since 1995, will be moving into its new location on July 20. “The Fresh Market deeply appreciates the long-term loyalty and relationships we have with our customers in the Williamsburg area,” said Craig Carlock, the company’s president and chief executive officer. “We are excited to provide a larger, enhanced and updated store that will better serve this thriving community.”

According to a company press release, the store will feature larger grocery aisles and expanded grocery and dairy selections with over 300 new items. The expanded grocery selections will include more convenience items.

The store will also have European fixtures that frame the meat and seafood counters, enhanced lighting, a deli island with a vast assortment of prepared foods, an increased array of organic items and a larger floral, gift and bakery departments.

The grand opening of the new location will take place at 9 a.m. on July 20. Customers are invited to an opening celebration which will include chef demonstrations and food sampling throughout the store. A reusable shopping bag and sample-sized bag of the company’s gourmet coffee will be free to the first 1,000 customers.

Comments

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-1 #23 Guest 2011-07-07 07:15

I wonder if any of the people chiming in are driving new cars, when their old car might have been working just fine. Or how many bought a bigger house or might have moved to a nicer neighborhood because their old one was dated or they outgrew their old house. Most of the naysayers probably work for companies in the area who have strived to improve on what they currently do or have. Environmental impact aside, growth is inevitable. There is lots of open,natural undisturbed space in Montana...for now if thats what you want.

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0 #22 Guest 2011-07-05 19:01

Thanks to current and previous planner et. al. for the prospect of another partially empty strip mall. Doesn't seem to matter whether new or old. Hmmm? Should we be thinking of this issue?

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+1 #21 Guest 2011-07-05 14:52

If "Nobody is going to go to the Fresh Market opening" Why then wll "It will be too crowded" Hmmm?

It is extremely disappointing for me to hear (read) that folks are actually of the mindset to call for our boycott of our new Fresh Market.

This project should be championed as the model for responsible growth that it is: A cuting-edge green redevelopemnt of an abondond industrial site that had NO storm water controls but now has beautiful landscaping and many econmic benefits.

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+1 #20 Guest 2011-07-05 12:04

As much as I have always enjoyed shopping at Fresh Markets here and in other cities, all I can see when I drive past the construction site is wastefulness, greed and the destruction of a much-needed stretch of green along Monticello. I will no longer be patronizing this business.

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-1 #19 Guest 2011-07-05 09:08

Quoting Real Patriot:

The scale and feel of the current Fresh Market will be hard to match in its new "and improved" incarnation that seems quite Newport-Newsish to me. I'll shop elsewhere.

The hyper-development of the Monticello corridor is lamentable.

LOL The new one looks wayy bigger, the old one has a funky smell to it (that would linger on you after you left). It was time for a upgrade in my opinion.

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+1 #18 Guest 2011-07-05 09:05

I live across the street from the Fresh Market, I am looking forward to it. Although I buy the bulk of my food directly from the farmers.

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0 #17 Guest 2011-07-05 08:23

No one has advocated a boycott. It's just that some of us prefer shopping experiences that don't encourage clear-cutting for super-sized, new development when there's plenty of empty storefronts in the area that could be effectively and creatively reused first. I hope Colony Square gets a new grocer in the former Fresh Market space. They'll have my business!

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+1 #16 Guest 2011-07-05 07:49

fresh markets prices are too high. I will not be shopping there.

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+2 #15 Guest 2011-07-05 06:52

Nobody is going to go to the Fresh Market opening. It will be too crowded.

Quoting M:

It is extremely disappointing for me to hear (read) that folks are actually of the mindset to call for our boycott of our new Fresh Market.

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+3 #14 Guest 2011-07-05 05:57

Is it the re-development of a former industrial site or the lack of haphazard strip commercial development which would have otherwise resulted which is lamentable?

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